Moms Then and Now
How motherhood expectations have changed over the years
Breastfeeding? That’s for Hippies.
The only trend more popular than prenatal yoga it seems is breastfeeding. Today’s mostly bottle-fed mothers are nursing their babies in record numbers. What was viewed as unhealthy and somewhat primitive just three decades ago is now touted as “the healthiest choice” in the literature on the back of formula cans. The percentage of US breastfeeding mothers reached an all-time low in the 1970s. “At that time, breastfeeding was frowned upon,” explains Jerri, grandmother of a 4-year-old.
Jo-Ann, whose daughter-in-law has been nursing her grandson for the last 10 months, confirms that view. “Your friends discouraged it. Doctors discouraged it,” she says. “Back then, you didn’t question your doctors. They were gods. If your doctor said it, you did it!”
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