Generation Trends: Gen X As Parents

More Interesting Facts

  • Divorce is at an all time low. Historians predict that it will continue to ebb. The children of today will most likely marry at young ages.


  • Unlike their Gen X parents who found fulfillment moving from job to job, the next generation of workers will be attracted to large corporations and display loyalty to their companies, hanging in for the long term. However the telecommuting trend will continue, and tomorrow's employees will demand even greater flexibility to balance work and family.

  • The logo-obsessed Gen Xers (Guess?, Member's Only, Tommy Hilfiger) are being replaced by younger consumers demanding variety rather than conformity. Logos are disappearing from clothing, while clothing companies increase the number of style options available to buyers.

  • While the country turns inward and becomes more nationalistic, the current generation of children is the most multi-cultural in history. Race will no longer be a divisive issue for dating and marriage. Money will become the great divider. The gap between the middle and lower classes continues to widen. Parents want their children to be financially secure and would prefer their children to marry someone of another race than someone with a poor financial future.

  • In 2018, the average cost of tuition for a four-year public university is estimated at $113,157.00. Add in room, board, books, lab fees, sorority dues, spring break trips ... A private four-year school will cost around $245,328.00. Gulp!

    You can learn more about generational trends in these great books by William Strauss and Neil Howe: Generations: The History of America's Future, The Fourth Turning : An American Prophecy, and Millennials Rising: The Next Great Generation.

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