March 20, 2014: Vera Bradley Announces Recall of Bear Rattles and Bunny Toys
The U.S. Consumer Product Safety Commission, in cooperation with Vera Bradley, has announced a voluntary recall of the all Bear Ring Rattles and Bunny Stuffed Toys. About 98,000 in the United States are being recalled.
What’s the Deal?
Vera Bradley has determined that the pom pom tail on both the Bear Ring Rattles and the Bunny stuffed animals can detach, posing a choking hazard to small children. the company received two reports of the tails detaching, but no injuries have been reported.
Do You Own It?
The recall involves all Bear Ring Rattles and the Bunny stuffed animals. The bear ring rattle has a white teddy bear head, arms attached to an O-shaped body with a green, blue, brown, and pink crisscross pattern design on the rattle. The bunny animals are sold in three printed patterns—“Bunny in Lilli Bell” has green vines with pink and orange flowers on the body, limbs and the back of the ears, “Bunny in Lola” has a crisscross geometric pattern on the arms, legs and ears of the white headed bunny with a floral print body, and “Bunny in Tutti Frutti” has a green with a pink and yellow floral printed pattern fabric covering whole body. All of the recalled rattles and bunnies are made from cotton and fleece and have a white pom-pom tail on the back of the item. The name Vera Bradley is marked on a tag attached to each item along with the following serial numbers: 007590013357145 for “Bunny in Lola,” 0000630012803140 for “Bunny in Lilli Bell,” and 0000630012803142 for “Bunny in Tutti Frutti,” and 007590013234135 for the Bear Ring Rattle .
These rattles and toys were sold at Vera Bradley retail stores, department stores and specialty gift shops and online at www.verabradley.com and other online stores from September 2012 to January 2014 for between $12 and $19.
What Should You Do?
If you own one of the rattles or stuffed animals included in this recall, take the recalled items away from children immediately and return them to Vera Bradley for a full refund.
Consumers can call Vera Bradley toll-free at (888) 855-8372 from 8 AM. to 9 PM ET Monday through Friday and 8:30 AM to 5 PM ET Saturday and Sunday or online at www.verabradley.com and click on Product Recall for more information.
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